I whipped up these little beauties much to the dismay of the Rickenbacker faithful and yes, I got an e-mail from John Hall. Not a bad sort. Just protecting his trademark. I built them. I own them. And they're not for sale although I was offered $5000 for the black walnut one.
I am thoroughly convinced however that the vast majority of Rickenbacker players are posers who collect guitars and don't actually play them. They might take their 360 out of the case every so often but they make sure to wear their silk pajamas and look suspiciously around the room before opening the case for the cork sniffing ritual.
Yes, some do play their Rics. A few. But to the majority of players these guitars are ergonomic nightmares that suffer from an archaic design and approach to the making of a modern instrument. They are finely crafted guitars that appeal to those too old to collect Barbie and G.I. Joe.
So why would I make these guitars? Because the shape is really cool. But that's where the similarity ends. These guitars easily rival the guitars they're modeled after and any Ric player who has played them will tell you that.
So, why won't Rickenbacker listen to the players over the collectors? The demographics are simple. There are more people (collectors) who don't really play that can afford a Ric than there are players who have the money. And when you don't actually play your guitar you have the time to scan the internet snitching on anyone who dares to infringe on the trademark. The Rickenbacker Police. A major windfall for Rickenbacker but a strange lot indeed.
Anyway, after I bought a new 360 and found it basically unplayable in the real world, I made my own with several improvements that respectfuly retain the style of the original, yet open up the possibilities to the player. Every time these photos appear on the net, I know the alarm sounds over at the Ric Police Headquarters and honestly, I get a little kick out of that.
This one features a set neck and a Warmoth birdseye maple fretboard that I inlayed with black walnut.
This one features a Warmoth paddle head neck that I modified to look similar to a Ric 360.