I personally am of the opinion that 90% of subjective opinions on things like sound or taste are bull.
You put the same wine in two bottles, one with a higher price tag, and people will tell you that the more expensive one tastes better, even though it's identical. (They'll even go into detail about what specifically was different and better.)
I would be surprised if there isn't an identical effect with sound - take the same tones but tell people one came from a koa bodied guitar and the other came from an alder bodied guitar, and I'd bet people will tell you they sound different, and the koa one sounds better. And then they'll tell you about how they don't sound the same, because they personally heard the difference.
With any type of subjective experience like that, your brain is as much or more a factor than anything else. So until you can show me specific blind taste tests or listening tests that tell me that people will consistently rate one thing higher than the other, I'm going to err on the side of believing that there isn't a difference.